MEASURE AND OPTIMIZE
THE KEY TO ANY SUCCESSFUL CAMPAIGN IS THAT IT HITS YOUR BUSINESS’ OBJECTIVES AND THAT SUCCESS OR FAILURE CAN BE PROPERLY MEASURED AND ATTRIBUTED. MOST ATTRIBUTION SOLUTIONS CLAIM SUCCESS ON OUTCOMES THEY DID NOT INFLUENCE. THIS IS WHERE THE RIGHT TECH AND BUSINESS ETHICS COME INTO PLAY.
THE KEY TO ANY SUCCESSFUL CAMPAIGN IS THAT IT HITS YOUR BUSINESS’ OBJECTIVES AND THAT SUCCESS OR FAILURE CAN BE PROPERLY MEASURED AND ATTRIBUTED. MOST ATTRIBUTION SOLUTIONS CLAIM SUCCESS ON OUTCOMES THEY DID NOT INFLUENCE. THIS IS WHERE THE RIGHT TECH AND BUSINESS ETHICS COME INTO PLAY.
WEB
MEASURE AND OPTIMIZE YOUR CAMPAIGNS BASED ON WEB VISITORS, WEB SALES OR OTHER CONVERSIONS WITH A OCTILLION’S PROPRIETARY AND PRIVACY COMPLIANT 1ST OR 3RD PARTY PIXEL. EASILY BUILD AND ADD THESE PIXELS IN A MATTER OF SECONDS.
Location
LEVERAGE THE POWER OF LOCATION VISITS TO ENSURE YOUR MEDIA HIT THE MARK OR LEVERAGE OCTILLION’S OWN LOCATION CONQUEST TOOLS FOR TARGETING PURPOSES.
OFFLINE SALES
NOTHING IS STRONGER THAT MATCHING ACTUAL STORE SALES WITH A CAMPAIGN TO MEASURE SUCCESS.
